There are certain objects that rise above the regular and become icons—recognisable for their simplicity of design, unique looks and functions, and reliable quality.
Victorinox's original Swiss Army Knife SAK is one tool with worldwide recognition and a global icon of reliability and functionality. The Swiss village of Schwyz nestled under the mountains, otherwise not known for metalwork or cutlery making, is where founder Karl Elsener started his company more than a century and a quarter ago.
Still settled at the same location, today's modern factory produces cutlery, tools and myriad versions of the Swiss Army Knife. The year marks an iconic landmark for the brand as they celebrate years of the Swiss Army Knife that was born in and has been a global icon for everyday adventure. Victorinox is now a well-diversified company manufacturing and marketing the Swiss Army knives, household and professional knives, watches, travel gear and fragrances.
A fourth-generation family-run company with a turnover of over CHF million and employing 2, people, Victorinox is headquartered at Ibach, in the German-speaking canton of Schwyz.
It is the same place where Karl Elsener had set up his cutlery workshop in , and later invented the legendary "Original Swiss Army Knife". Individually numbered and engraved with the year , the anniversary knife, The Replica , is limited to 9, pieces only. The knife takes inspiration from the original on the outside but is fitted with the latest technology on the inside.
